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PARTICULAR
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Page No.
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Why Do Men Prefer To Purchase Formal Shoes From Branded Outlets?
Dr V R UMA
Abstract:
Though, the Indian consumers are highly discerning but still the footwear retail industry of the country is bifurcated into organised and the unorganized sectors. Presently, only 50% of men purchase from the organised outlets. The Indian consumer market is younger when compared to the markets in the developed nations, which comprises more of older consumers presently and therefore the retail markets have become more saturated.
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1-10
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Wretched Prospect For Students With Hearing Impairment In Higher Learning Institutions, Tanzania.
Maseke Richard Mgabo, Mwajuma Said and Berling .M. Sospeter
Abstract:
Difficulty in hearing is recognized as one of factors which deter communication between people involved in conversation. Its invisibility in the learning process particularly in higher Institutions makes easy for teachers to forget about it and treat the students as if they are all normal.
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11-28
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A Study On Consumer Brand Preference Of Mobile Phones In Recent Economic Scenario.
Dr. PL. SENTHIL and S.MOHAMMED SAFI
Abstract:
To study on customer purchase behavior towards mobile phone. Customer buying is not mere transfer of item from seller to buyer. Consumer wants buying to become a happy affair. They would like to see, touch and feel the commodities that they buy. Understanding this psychology for the consumer many organizations have come to make purchase of happy affair.
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29-37
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Service Quality Measurement Of Croatian Television News: An Application Of The Modified Servqual Model.
Jelena Komsic and Iva Valcic
Abstract:
In today's competitive environment, all service providers must achieve a high level of service quality, regardless of the type. Since we all are being confronted on a daily basis with new ways of sharing information, television news need to offer service quality to retain and increase their presence in today's market and as well as their number of viewers.
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38-50
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A Study of Customers Preference towards Health Insurance in Rural Area of Mandvi and Bardoli Taluka.
Nilay Panchal and Pratik Desai
Abstract:
Health Insurance, like all other insurance, is to protect us against risks by pooling in resources. Health insurance policy covers medical expenses incurred during pre and post hospitalization stages. Health Insurance is an emerging social security instrument for the rural poor, for whom, chronic health problems, arising due to prevalence of diseases and inaccessibility to an affordable health care system is a major threat to their income earning capacity.
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51-60
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A Study On Consumer Perception And Attitude Towards Food Safety With References To Coimbatore City.
Dr. B. Saranya and P. Aiswarya
Abstract:
The recent food crises and its great diffusion through the media had as consequence a reduction of the consumer's confidence, in general, and of the Indian ones in particular, in the products that they buy and consume. These events also served to disclose some of the existing problems in the current marketing chain, in which many sectors result to have low, or no transparency or unknown ones to the consumers.
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61-71
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A Study on Customer Satisfaction in Internet Banking with special reference to Tirchirappalli District.
Dr. M. Abdul Hakkeem and Y. Moydheen Sha
Abstract:
Banking is a highly information intensive activity that relies heavily on information technology (IT) to acquire, process, and deliver the information to all relevant customers. Banks used the Internet technology as a strategic weapon to revolutionize the way they operate, deliver, and compete against each other.
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72-83
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