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International Journals of Marketing and Technology (IJMT)
ISSN: 2249-1058

Volume 6, Issue 2 (February 2016)

Download Cover Page IJMT_February_2016......

PARTICULAR	Page No.
A Study On Customer Satisfaction Towards The Khadi And Village Industrial Products In Coimbatore District. Dr.D.Anusuya And Mrs.M.Banurekha Abstract: India is a country with enormous resources which attracted many countries to utilize and enhance their economy at the maximum level. In India, villages are providing the base for the economic development of the country. The village artisans had command over raw materials, assured demand for their products and services and an assured return. Download full Lenght Paper......	1-9
Emergence Of Online Insurance In India: Latest Trend, Challenges And Future Prospects. Neha Shrivastava And Dr Raminder Pal Singh Abstract: Internet has changed everyone life in drastically and become essential in all decision making. Online buying has become buzzword with increase in the internet and mobile user in India. Insurance has also use this new channel for distribution and creating awareness. This change has brought lots of opportunity to make insurance offline mode to online mode. Download full Lenght Paper......	10-20
Expectations And Perceptions Of Tourists' Towards Transportation Services In Kodaikanal. Dr.M.Fowzia Sultana And Dr. S.Sahul Hameed Abstract: Travel and Tourism are normally used interchangeably in normal conversations though the two do not mean one thing. Even though the transport industry gives the link that is amid dwelling and destination regions of tourists, but the industry's role as an agent responsible for making tourists reach these destinations has been considered as tourism. Download full Lenght Paper......	21-36
A Study On Impact Of Demographic Factors On Online Shopping Behavior. S.Hemanth kumar And Mohit Kallur Abstract: Internet is changing the way consumers shop and buy goods and services, and has rapidly evolved into a global phenomenon. Customers use the Internet not only to buy the product online, but also to compare prices, product features and after sale service facilities that will be received if they purchase the product from a particular store. Download full Lenght Paper......	37-49
Network Security Attacks, Impact and Countermeasures. Deepika Aggarwal Abstract: Due to widespread usage of internet over the network and the advancement of internet technologies where the growing threat of network attacks has increased, network security has become critical requirement for everyone. Various security measures are being taken to fight against these attacks. This paper outlines various network security attacks, their impacts and countermeasures. Download full Lenght Paper......	50-63
The Impact Of Social Dependency On Teenage Shopping Behavior(A Comparison Between The Adolescents Of Tehran And Isfahan). SaberehTaghi Tehrani,KobraBakhshizadeh And Kamran Yeganegi Abstract: One of the common features among people is that we are all consumers. Forecasting the shopping behavior of consumers is a basic requirement for marketers. Market is place for producer and consumer to meet in which several factors affect the shopping behavior of consumer. Statistical population of this research consists of adolescents in the 14-18 age groups who live in Tehran and Isfahan. Download full Lenght Paper......	64-83

International Journals of MultidisciplinaryResearch Academy (IJMRA)

Volume 6, Issue 2 (February 2016)

International Journals of Multidisciplinary
Research Academy (IJMRA)